Volume 47, Issue 10, October 2017

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Table of Contents


Changing Consumer Behavior Paradigms : Does Gender and Marital Status Influence Grocery Shopping Behavior ? An Exploratory Study
Shivakumar Krishnamurti, Babeet Gupta 7-18
Total views: 89
Influence of Perceived Risk and Value Consciousness on Attitude Towards Music Piracy
G. Sridhar, G. Narasimha Murthy 19-25
Total views: 59
Extent of Market Orientation of Commercial Banks in Punjab
Siddharth Sharma, Rajesh Verma 26-41
Total views: 1638
Consumer Buying Behavior in High-Tech Product Markets : An Empirical Study on Analog Wrist Watches from the Bangladeshi Perspective
Abu Rashel, Faruk Ahmed, Seonsu Lee 42-63
Total views: 58