BANUMATHY, S.; HEMAMEENA, M. Analysis of Brand Preference of Soft drinks in the Global Environment. Indian Journal of Marketing, [S. l.], v. 36, n. 6, 2006. Disponível em: https://www.indianjournalofmarketing.com/index.php/ijom/article/view/34325. Acesso em: 20 jan. 2026.