SADAR, S. B.; FULZELE, T. U. An Introspection of Consumer Movement in India. Indian Journal of Marketing, [S. l.], v. 34, n. 2, 2004. Disponível em: https://www.indianjournalofmarketing.com/index.php/ijom/article/view/34112. Acesso em: 21 jan. 2026.