KUMAR, R.Vijay; KHAN, Feroz. Attitude of People in Coimbatore City towards Multinational Corporations. Indian Journal of Marketing, [S. l.], v. 34, n. 3, 2004. Disponível em: https://www.indianjournalofmarketing.com/index.php/ijom/article/view/34115. Acesso em: 21 jan. 2026.