REDDY, T. Thirumal; RAO, B. Madhusudhana. The Moderating Effect of Gender on Continuance Intention Toward Mobile Wallet Services in India. Indian Journal of Marketing, [S. l.], v. 49, n. 4, p. 48–62, 2019. DOI: 10.17010/ijom/2019/v49/i4/142976. Disponível em: https://www.indianjournalofmarketing.com/index.php/ijom/article/view/142976. Acesso em: 22 oct. 2025.