ROY, Saswati; MANDAL, Kaushik. Economic Price Searching, Quality Seeking, Value Deriving Behavior of Women and Their Relationship with Demographics and Loyalty : An Empirical Study. Indian Journal of Marketing, [S. l.], v. 51, n. 5-7, p. 32–47, 2021. DOI: 10.17010/ijom/2021/v51/i5-7/161645. Disponível em: https://www.indianjournalofmarketing.com/index.php/ijom/article/view/161645. Acesso em: 21 aug. 2025.