MAHAJAN, Rajesh; GUPTA, Binoo; KHANNA, Seema. Analysis of Brand Preference of Soft Drinks among Urbanites in Punjab. Indian Journal of Marketing, [S. l.], v. 35, n. 1, 2005. Disponível em: https://www.indianjournalofmarketing.com/index.php/ijom/article/view/34159. Acesso em: 21 jan. 2026.