QAIM, Sayed Mohd; GUPTA, Vijay Prakash. Do Social Media Influencers Shape Gen Z Consumers’ Purchase Intentions Toward Electric Vehicles? An Empirical Study in Delhi-NCR. Indian Journal of Marketing, [S. l.], v. 56, n. 7, p. 64–87, 2026. DOI: 10.17010/ijom/2026/v56/i7/175686. Disponível em: https://www.indianjournalofmarketing.com/index.php/ijom/article/view/175686. Acesso em: 21 jul. 2026.