Ganesamurthy, V.S, M.K Radha Krishnan, S. Bhuvaneswari, and A. Ganesan. “A Study on Thrift and Credit Utilization Pattern of ‘Self Help Group’(SHG) in Lakshmi Vilas Bank Suriyampalayam Branch, Erode”. Indian Journal of Marketing 34, no. 1 (January 29, 2004). Accessed January 21, 2026. https://www.indianjournalofmarketing.com/index.php/ijom/article/view/34092.