Balaji, A. C., and Nandini Lakshmikantha. “Analysis on the Character Design of Asian Indian Cartoon Character Chhota Bheem”. Indian Journal of Marketing 50, no. 1 (January 31, 2020): 9–23. Accessed January 13, 2026. https://www.indianjournalofmarketing.com/index.php/ijom/article/view/149771.