1.
Subrahmanya Sastry .T DVR, Madhusudhana Rao B. A Study on Consumers’ Perception About the Importance of Payment Processing Efficiency in Online Retailing Environment. ijom [Internet]. 2017 Jun. 1 [cited 2025 Oct. 22];47(6):22-34. Available from: https://www.indianjournalofmarketing.com/index.php/ijom/article/view/115367