Pandiya D, Kumar B, Bhattacharjee R. A Study on Customers’ Satisfaction with and Preference of Colour T.V. Brands with Reference to Silchar, Assam. ijom [Internet]. 2012 Aug. 1 [cited 2026 Jan. 20];42(8):34-4. Available from: https://www.indianjournalofmarketing.com/index.php/ijom/article/view/37568