Volume 35, Issue 1, January 2005

Articles

• Strategic Roadmap for Indian Pharmaceutical Industry in the Post 2005 Era

  Ajai S. Gaur, Sanjaya S. Gaur

• Agricultural Marketing in Rural Areas of Dakshina Kannada District-problems and Policy Measures

  A. Raghurama

• E-commerce Extends to M-commerce

  Jacqueline Gigi Vijaya kumar

• Analysis of Brand Preference of Soft Drinks among Urbanites in Punjab

  Rajesh Mahajan, Binoo Gupta, Seema Khanna

• Price Trend and Price Spread Analysis of Cotton in Virudhunagar District, Tamil Nadu

  S. Banumathy

• Awareness on Consumer Finance in Rural Market: An Analysis

  R. Nandagopal, P. Chinnaiyan

• On Line Banner Advertising

  Sumanjeet